I seem to be founding a minimalist startup. What do I mean by this? Well, I’m about to launch an app that makes journaling easier than ever, with voice notes and audio starters. A number of brilliantly talented humans helped build the app, and bring its content to life. Yet, the…
While I was there, I woke up at 5 AM to take a 25-minute call with an Apple Evangelist. If you’re lucky enough, someone from Apple will critique your a…
I only added “Therapist” to the how did you find out about us survey to anchor the app’s value as something a therapist would indeed recommend. I was n…
I added a banner that appears when a user completes a series and new starters are not ready. I’m getting much better at just shipping rather than ironi…
I emailed fifty journalists I thought might want to write about the app—a wide range of publications and locations. I received two responses. One journ…
I’m adding some ugly surveys because I CBA to keep guessing stuff. It would take ten hours of developer time to make the default forms look sexy, so I’…
It’s been a minute. I shifted focus to my other substack and consulting work, which is currently my most consistent form of income if you can believe i…
If you can believe it, the app is live worldwide. We added some incredibly basic onboardings… Welcome Screen, which helps set up the concept of the app…
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